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Employment Brand and Reputation

Words Matter Consulting can help you create an employment brand strategy that helps you win talent

No one has heard of my company. How do I get my name out there?

How can I attract the right talent to my company?

How do I get my company on great or best workplaces lists?

How do I build my company’s reputation as great place to work?


The answers to these questions begins with building and executing an employment brand strategy.


An employment brand is how you use your employee value proposition and brand message to attract the right people to your company. A strong employment brand tells the story about who your company is and what it’s like to work there. Having a smart employment brand is a competitive advantage in attracting great people to your company and building your reputation as a great workplace.


We can help you:

  • Create an employment brand strategy
  • Apply for and win great or best workplace awards
  • Build your reputation as a great place to work to attract the right talent